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Politica sulla riservatezza

1. Introduction

CALYN is a US-based brand focusing on golf sports equipment, dedicated to designing, producing, and selling golf apparel, gear, and peripheral products. Through our independent website built on Shopline (hereinafter referred to as "this Platform"), we cross-border ship products from mainland China to overseas markets such as Hong Kong, the United States, Canada, Singapore, Malaysia, and Australia. We understand that you care about how your personal information is used and shared, and we appreciate your trust in us. This Privacy Policy aims to explain how we collect, use, store, and protect your personal information, as well as the relevant rights you enjoy. Accessing or using this Platform signifies your acceptance and agreement to all terms and content of this Privacy Policy.

2. Information We Collect

We only collect personal information necessary to achieve the purpose of our services, which is specifically categorized as follows:

2.1 Information You Voluntarily Provide

  • Basic identity information: Name, email address, phone number, gender, date of birth, shipping address, billing address;

  • Account information: Username, password, membership level, points records, and membership benefit usage set when registering an account on this Platform;

  • Transaction-related information: Order details, payment method, payment account, purchase history, invoice information, tax-related numbers (if applicable);

  • Communication and interaction information: Content you provide when communicating with us through this Platform, email, customer service inquiries, social media, etc., including consulting questions, feedback, and complaint requests;

  • Voluntary supplementary information: Membership questionnaires you choose to submit, product reviews, marketing preferences, social account linkage information (such as nicknames and avatars authorized when logging in via social media).

2.2 Automatically Collected Information

When you access, browse, or use this Platform, we automatically collect the following information through technologies such as Cookies, pixel tags, and web beacons to ensure the normal operation of services and optimize user experience:

  • Device information: Device type, operating system, browser type, device identifier, IP address, network operator;

  • Usage behavior information: Access date and time, browsed page paths, stay duration, click records, search keywords, shopping cart operations, order completion process;

  • Location information: General geographic location information obtained based on your IP address or device authorization (only used to optimize regional logistics arrangements and service adaptation, without acquiring precise location).

2.3 Information from Third Parties

We may obtain relevant information about you from legitimate third parties and merge it with the information we collect directly, including:

  • Third-party e-commerce platforms and payment service providers: Transaction confirmation information and payment status provided by third parties when you purchase products or complete payments through third-party platforms;

  • Social media platforms: Public personal information authorized by the platform when you choose to log in to this Platform via a social media account;

  • Logistics service providers: Delivery progress and receipt status provided by logistics partners to complete order delivery;

  • Compliance data providers: Address verification and risk screening information obtained from legitimate and compliant data providers to prevent fraud and verify information authenticity.

3. How We Use Your Information

We only use your personal information within the scope specified in this Privacy Policy and permitted by relevant laws and regulations, for the following specific purposes:

  • Provide and maintain Platform services: Complete account registration and management, order processing, payment settlement, logistics delivery, after-sales service (including product returns and exchanges), and membership benefit distribution;

  • Optimize products and services: Analyze user behavior data, improve Platform functions, product optimization, and service processes to enhance user experience;

  • Send marketing and promotional information: With your explicit consent, push new product information, promotional activities, and member-exclusive benefits of CALYN golf apparel, gear, and peripheral products to you (you can opt out of such pushes at any time through Platform settings or by contacting customer service);

  • Customer support and communication: Respond to your inquiries, complaints, and feedback, and provide technical support; Send necessary service information such as order confirmations, logistics notifications, and account security alerts;

  • Prevent fraud and ensure security: Identify and prevent risks such as fake orders, payment fraud, and account theft to protect the legitimate rights and interests of you and us;

  • Compliance and legal obligations: Comply with applicable laws and regulations, tax requirements, judicial procedures, or government instructions, cooperate with relevant investigations, and safeguard public interests.

4. How We Share Your Information

We strictly limit the scope of personal information sharing and will not sell or rent your personal information to any irrelevant third parties. Sharing is only conducted in the following circumstances:

  • Obtaining your explicit consent: Sharing relevant information with third parties designated by you with your active authorization;

  • Cooperation with service providers: To implement core Platform services (such as payment, logistics, marketing, and technical support), share necessary information with our cooperative service providers (e.g., provide shipping addresses and contact information to logistics providers, and transaction amounts to payment service providers). The list of cooperative service providers and the scope of sharing are confirmed by the CALYN brand;

  • Legal requirements and compliance obligations: Disclose your personal information in accordance with mandatory requirements of laws and regulations, judicial authorities, or administrative competent departments;

  • Protect legitimate rights and interests: Share information when reasonably necessary to protect the legitimate rights and interests of you, us, or third parties (such as life and property safety), e.g., responding to fraud complaints and handling infringement disputes;

  • Enterprise mergers and restructuring: In the event of enterprise transactions such as mergers, acquisitions, asset transfers, or bankruptcy liquidation, your personal information may be transferred to the counterparty as part of the assets. We will require the counterparty to continue to comply with the protection requirements of this Privacy Policy;

  • Sharing of anonymized or aggregated data: Share anonymized statistical data that cannot identify individual identities (such as user geographical distribution and product purchase trends) with third parties for legitimate purposes such as market analysis and cooperative promotion.

5. Data Storage and Protection

5.1 Storage Location

Your personal information will be stored on AWS cloud servers in the United States (with technical support provided by Shopline) and local compliant storage nodes in target markets required to implement cross-border services. The specific storage service providers and node locations are confirmed by the CALYN brand. We ensure that data storage and cross-border transmission comply with relevant regulatory requirements of China and target markets.

5.2 Storage Period

We will store your personal information for the period necessary to achieve the purposes stated in this Privacy Policy, or for the minimum retention period required by relevant laws and regulations (e.g., the retention period for tax records and transaction vouchers). After the storage period expires, we will destroy your personal information by means of deletion or anonymization, unless otherwise required by laws and regulations.

5.3 Security Protection Measures

We adopt industry-standard security technologies and management measures to protect your personal information from unauthorized access, use, disclosure, tampering, or damage:

  • Data encryption: Adopt SSL encryption technology for personal information in transmission, and encrypted storage for sensitive information in storage (such as payment information);

  • Access control: Restrict internal personnel's access to personal information, and only authorized personnel can access relevant information when performing their job duties;

  • Security audit and monitoring: Conduct regular security audits and vulnerability scans, and monitor abnormal access behaviors;

  • Employee training: Provide data security and privacy protection training to employees to enhance compliance awareness;

  • Emergency response: Formulate contingency plans for data security incidents. In the event of security incidents such as personal information leakage, we will take timely remedial measures and notify you and relevant regulatory authorities in accordance with legal requirements.

Please note that internet transmission and data storage cannot guarantee 100% security, and you need to bear the corresponding risks arising from the use of this Platform's services.

6. Your Rights Regarding Personal Information

In accordance with applicable privacy laws and regulations, you have the following rights regarding your personal information, and we will provide necessary assistance for you to exercise these rights:

  • Right to access: Query and obtain copies of your personal information (such as account information and transaction records);

  • Right to correction: Request us to correct inaccurate or incomplete personal information;

  • Right to deletion: Request us to delete your personal information when statutory conditions are met (e.g., the purpose of information collection has been achieved, or you withdraw your consent);

  • Right to withdraw consent: Withdraw consent for marketing pushes, location information collection, etc. (Withdrawal of consent does not affect the legality of information use based on prior consent);

  • Right to data portability: Under eligible circumstances, request us to provide your personal information in a structured, machine-readable format or directly transmit it to other data controllers (if applicable);

  • Right to objection: Object to our information processing based on legitimate interests (such as marketing activities). We will stop relevant processing after verification unless there are legitimate exceptional circumstances;

  • Right to complaint: If you believe that our information processing violates laws and regulations or this Privacy Policy, you have the right to complain to us or relevant regulatory authorities.

To exercise the above rights, please contact us through the contact information specified in Article 10 of this Policy. We may require you to provide necessary identity verification information (such as name, registered email, and phone number) to ensure information security. We will respond to your valid request within the response period (15 working days) confirmed by the CALYN brand.

7. Use of Cookies and Similar Technologies

7.1 Use of Cookies

This Platform uses Cookies and similar technologies (such as pixel tags and web beacons) to improve service quality and user experience, which are specifically categorized as follows:

  • Necessary Cookies: Ensure the normal operation of basic functions of this Platform (such as maintaining login status and storing shopping cart data). No consent from you is required, and disabling such Cookies may render some services unavailable;

  • Functional Cookies: Record your preference settings (such as language selection and regional settings) to optimize the user experience, which can be disabled in browser settings;

  • Analytical Cookies: Count website traffic and analyze user behavior (such as page browsing and click frequency) to help us improve products and services, which can be disabled in browser settings;

  • Marketing Cookies: Precisely push marketing content and evaluate marketing effectiveness, which are only used with your consent and can be disabled at any time through browser settings or the Platform's account center.

7.2 Management of Cookies

You can view, manage, or disable Cookies through browser settings (usually in the "Help", "Tools", or "Settings" options). Please note that disabling some Cookies may cause some functions of this Platform to not work properly and affect your user experience.

8. Children's Privacy

The products and services of this Platform are not intended for children under the age of 13 (or the higher age threshold for children specified by the laws of the target market, whichever prevails). We will not knowingly collect, use, or store personal information of children. If you are a minor (under 18 years old), you must use this Platform's services with the consent and guidance of your parents or guardians, and your parents or guardians shall provide personal information on your behalf. If we find that we have mistakenly collected personal information of children, we will delete the relevant information immediately.

9. Requirements of Specific Jurisdictions

9.1 United States (California Consumer Privacy Act CCPA/CPRA)

  • California residents have the right to request us to disclose the categories, sources, purposes of use, and sharing objects of personal information collected in the past 12 months;

  • Have the right to request the deletion of personal information or opt out of the "sale" or "cross-context behavioral advertising sharing" of personal information (this Platform does not sell personal information to third parties);

  • When you exercise the above rights, we will not impose discriminatory treatment on you (such as refusing to provide services or raising prices).

9.2 Singapore (Personal Data Protection Act PDPA)

  • Explicit consent is required to send marketing information to Singapore residents, and the information must include an unsubscribe method;

  • Singapore residents can register their phone numbers with the national "Do Not Call Registry (DNC Registry)" to refuse to receive marketing calls and text messages.

9.3 Other Regions

We will comply with the specific compliance requirements of each target market such as the United States, Canada, Singapore, Vietnam, Malaysia, and Australia, and provide local users with privacy protection measures and channels for exercising rights that meet legal requirements.

10. Contact Us

If you have any questions, comments, or complaints about this Privacy Policy, or need to exercise rights related to personal information, please contact us through the following methods:

  • Email address: service@calyngolf.com

  • This Platform: Submit inquiries or feedback through the "Contact Us" page

11. Changes to the Privacy Policy

We may revise this Privacy Policy from time to time based on updates to laws and regulations, business development, or function optimization. In the event of major changes (such as changes to core clauses such as the purpose of information collection, scope of sharing, and user rights), we will notify you in advance through one or more of the following methods: Platform pop-up notifications, emails, and text messages, and indicate the effective date in the revised policy. Your continued use of this Platform's services signifies your acceptance of the revised Privacy Policy. The latest version of this Privacy Policy will always be posted on this Platform.

12. Effective Date

This Privacy Policy shall take effect on December 1, 2025.

CALYN GOLF ALL RIGHTS RESERVED © [2025]